We're on a mission
to improve workplace culture.
We are all about Generosity
Research shows that when we are helpful to others at work, our job satisfaction, health, sense of wellbeing, work product, work environment, and even business results all improve.
The Reciprocity Ring and Givitas can help your organization improve in all of these areas.

We believe in asking for help when we need it. We believe that asking for help is not a sign of weakness or lack of knowledge, that it is a sign of strength. We believe that when we need help, ask for it, and get it with no strings attached, everyone involved in the exchange is better for it, because it shows a commitment to putting the project or company ahead of our own egos.

We believe you do not have to sacrifice an effective, efficient workforce for a kind one; that our collaboration and interdependence strengthens impact, profitability, and results.

We believe that high-quality relationships make work more meaningful, and that one of the key ways to build better, stronger relationships is to build and sustain a culture of productive generosity, where asking for and offering help is easy, encouraged, and common.
We're science based
Our work is inspired and influenced by the award-winning work of our founding team.

Adam Grant
Organizational psychologist, Wharton professor, New York Times bestselling author or Give and Take, and member of the Give and Take Inc.
founding team.

Wayne Baker
Network science pioneer, University of Michigan Ross School of Business professor, Give and Take co-founder.

Cheryl Baker
Social Scientist and co-creator of The Reciprocity Ring
Adam Grant's Tedd Talk
"Are You a Giver or a Taker?"
Larry Freed
"Is it Better to Give or Receive?"
Wayne Baker
"All You Have to Do Is Ask"
Larry Freed
"It Doesn't Hurt to Ask?
Leadership Team




Larry Freed
CEO & Co-Founder
Katie Bennett
Director, Customer Success
Dave Jansen
VP Technology
Jillian Bean
Director, Marketing

Nikki Marton
Director, Operations
Board of Directors

Wayne Baker
Co-Founder, Board Member

Larry Freed
CEO & Co-Founder

Tony Grover
Board Member

Charlie Moret
Board member
Advisory Board

Adam Grant
Member of
ounding Team

Cheryl Baker
Co-Founder

Wayne Baker
Co-Founder, Board Member

Cliff Lampe
Advisor